Tips for writing great posts that increase your site traffic

Perry Boles • May 14, 2025

Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.

Speak to your audience

You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about


Take a few moments to plan your post

Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.


Don’t forget to add images

Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.


Edit carefully before posting

Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add, and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.

May 14, 2025
Recession alarm bells are ringing…again. The latest GDP report shows the economy shrank by 0.3%.1 That kicked off a flood of doomscrolling, scary headlines, and panicked selling. But before we jump to conclusions, let's dig into what's really behind the number. Because once you dive into the report, things get quite interesting. As a quick refresher, think of GDP like a grocery receipt for the entire country. It adds up everything we produce domestically… goods, services, the works. When that number shrinks, it often signals a problem for a country's economy. But sometimes, the final tally can be a little bit misleading. And from time to time, it pays to dive a little deeper into the details. The first number that stands out in last week's report? Business investment. Corporate spending on equipment spiked 22% during the first quarter.2 That number blew most analysts' expectations out of the water. It's strange because that's not something we usually see right before a recession. Moreover, we also saw a 1.8% bump in consumer spending.3 Keep in mind, that figure wasn't as robust as we have seen in previous quarters. However, Americans usually shut their wallets ahead of a downturn, so this figure represents a vote of confidence in the U.S. economy. So what then caused the big drop in GDP? A 41% spike in imports.4 Companies raced to stock up on goods ahead of potential tariffs tied to President Trump's proposed trade changes. Why does that matter? Because in the GDP equation, imports don't just get ignored. They're actually subtracted. That means even with solid economic activity, all those extra imports pulled the final number down. Think of it like this… If GDP is like a grocery receipt, it only counts what we grow or make ourselves. So if you fill your cart with imported bananas, the house is still full of food. But the total on the receipt drops, because we don't grow those bananas here in America. That's what happened last quarter. The shelves stayed full, but the receipt looked smaller.
May 14, 2025
More than one-third of adults say they plan to make changes to their investment strategy in 2025. And nearly 9 in 10 are planning to invest the same or more than they did in 2024.1 This signals a shift. Investors are ready to take action with their money. But making smart moves starts with having the right strategy. Whether you're investing more, shifting your portfolio, or just getting serious about your future, the key is knowing which approach matches your mindset and goals. There’s no one-size-fits-all investment strategy. But by identifying the approach that aligns with your goals, time horizon, and mindset, you can feel more confident about your financial future. Whether you’re just getting started or refining a long-term plan, here are five strategies to help you discover your investment mindset and make your money work smarter.
By Perry Boles May 14, 2025
The new season is a great reason to make and keep resolutions. Whether it’s eating right or cleaning out the garage, here are some tips for making and keeping resolutions.
By Perry Boles May 14, 2025
There are so many good reasons to communicate with site visitors. Tell them about sales and new products or update them with tips and information.